Digital Marketing: The Complete 2 in 1 Course

All you need to know about Instagram Marketing & Copywriting Packed Into a Single Course!

Value Packed Topics Covered in this Course :

What you’ll learn

  • Learn the basics of Copywriting from the scratch.
  • Understanding AIDA framework..
  • Tips to grab attention of your audience..
  • Write contents to create Interest & Desire..
  • Using the Call-to-Actions effectively..
  • Learn to differentiate a feature from a benefit..
  • Learn how to flip features into benefits..
  • Competitor analysis – Beating your competitors..
  • Learn to use copywriting in Blogs, SEOs and E-mails..
  • Copywriting in Social Media platforms like Instagram, YouTube, Quora, Facebook, twitter etc..
  • Copywritng in Facebook Ads and Google Ads..
  • Proven ways to attract audience using a headline..
  • Learn the Formulas to write a magnetic headline..
  • 100 Tips With Examples to Write Headlines like a Magnet..
  • Learn organic ways to grow an Instagram page..
  • Setting up your page and optimizing it..
  • Understanding what a valuable content is and creating the same..
  • Finding the right hashtags using the hashtag bucket provided in the course..
  • Funneling audience from the top accounts using the strategies mentioned in the course..
  • Exploding your Instagram growth using Instagram Reels..
  • Using the insights and demographics thoughtfully..
  • Maximizing story views and other strategies revolving around Instagram stories..
  • Targeting the right audience based on location & gender.
  • Learn inorganic ways to grow an Instagram page..
  • Monetize your Instagram page using the strategies mentioned in the course..

Course Content

  • COURSE 1 : Instagram Marketing Account Growth & Monetization –> 3 lectures • 23min.
  • Account Setup and Optimization –> 3 lectures • 22min.
  • Content Creation –> 2 lectures • 16min.
  • Hashtag Research –> 5 lectures • 44min.
  • Funneling Audience from Top Accounts –> 2 lectures • 14min.
  • Building Connections –> 3 lectures • 19min.
  • Instagram Reels –> 2 lectures • 11min.
  • Insights & Demographics –> 5 lectures • 32min.
  • Instagram Stories –> 3 lectures • 14min.
  • Important Things to Note –> 2 lectures • 13min.
  • Targeting the Right Audience –> 2 lectures • 7min.
  • Inorganic Growth –> 2 lectures • 16min.
  • Account Monetization –> 5 lectures • 34min.
  • COURSE 2 : COPYWRITING –> 1 lecture • 6min.
  • Copywriting Introduction –> 2 lectures • 15min.
  • AIDA –> 5 lectures • 31min.
  • WIIFM? –> 2 lectures • 10min.
  • Competitor Analysis & Social Proof –> 2 lectures • 14min.
  • Websites, SEO & Email –> 2 lectures • 12min.
  • Social Media –> 3 lectures • 11min.
  • Google Ads & Facebook Ads –> 2 lectures • 11min.
  • Tips to Improve your Copywriting Skills –> 4 lectures • 14min.
  • COURSE 3 : HEADLINE MASTERY –> 1 lecture • 2min.
  • COPYWRITING – HEADLINE MASTERY –> 10 lectures • 1hr 12min.

Digital Marketing: The Complete 2 in 1 Course


  • No Prerequisites required for Copywriting.
  • Basic Knowledge of the Instagram App.
  • Instagram App Installed on your smartphone.

Value Packed Topics Covered in this Course :


1. Instagram Marketing : Growth & Monetization

2. Copywriting : All the aspects of Copywriting

3. Headline Mastery : Write Magnetic Headlines


Are you looking to keep your first step into digital marketing? Then this is the right course for you.

This course explores the three important topics of Digital Marketing that all the digital marketers should know.


Course 1 : Instagram Marketing : Growth & Monetization

Where is the fun if you can’t monetize something that you have grown? So, in the beginning of this course we LEARN to grow our page and then we remove the “L” from that to EARN from the page that we have grown using the strategies that I provide in this course.

This course begins from the scratch of account optimization and ends with monetizing your page and in between we will deal with lots of important things related to your Instagram page like Instagram hashtags, Instagram Stories, Instagram Reels, Funneling down audience, Connecting with other accounts, using your demographics and Insights thoughtfully, creating quality content, Switching to professional account, giveaways and other common doubts that me and the many other people have encountered on a day to day basis. I hope you will enjoy this amazing Journey of growing  your Instagram page into a huge business and monetizing it later.


Course 2 : Copywriting

In this course of copywriting we deal with tips, tricks and formulas that tends to help you in attracting audience for your desired work and in pushing your audience to take actions that you want them to take like buying, following, subscribing etc.

In my personal opinion, Everyone should learn copywriting! Even if one isn’t interested in practicing it professionally. Since we live in a Digital World, Copywriting techniques might come into play in our day-to-day lives unexpectedly. Therefore, looking through the lens of an ordinary person, I believe that keeping this skill at your back-pocket is something that a wise person would do.

We start the course by understanding what copywriting is and what copywriting is not! We then get our feet wet by defining our audience and then we dive into the AIDA framework and later learn to use it in various digital platforms including Websites, E-mails ,Instagram, YouTube, Facebook, Twitter, Google Ads, Facebook Ads and Search Engine Optimization. In our Journey, we also stop to take a look at other Elements of copywriting such as Competitor Analysis, Social Proofs, Features, Benefits and the So-What Test.

Rome wasn’t built in a day. So is the great copywriter sleeping inside you. And in order to awake that person, we end our copywriting Journey by looking at few tips to Improve your copywriting skills.


Course 3 : Headline Mastery

‘ In a boring world of contents, How can I make my content stand out? ‘

If you’ve been asking this question lately, Then I want you to know that, the answer to that question is, ‘ Master the art of Writing Headlines ‘.

This course is all about the tips and techniques to write magnetic headlines. A headline might work in a digital platform, but might not work when used in another digital Platform. To tackle this issue, I’ve designed this right course for you! The Course deals with 100 Tips, techniques and Formulas to write a headline. These Tips cover almost all of the Digital Platforms that we use in our day-to-day Life.

If you Check the Curriculum of this course, This Course Consists of an Introduction section, The Main Section and a Bonus Lecture. In the Intro, You will get a basic idea of what Copywriting is, And in the Main section, We have 10 Videos with 10 tips each (Total of 100 Tips) to Write a catchy headline.


So what are you waiting for? Let’s go to the course 🙂

~Jeff <3

Get Tutorial